SEM; Search Engine Marketing
What is the difference between Search Engine Marketing and Search Engine Optimization?
Search Marketing or SEM is a broad term used to describe various aspects of search engine based internet marketing. Our brand of SEM includes;
- Optimized Web Design and Content Creation
- Search Engine Optimization or “SEO”
- Pay Per Click or “PPC”
- Copywriting
- Local Search Results
- Social Advertising
- Buzz Marketing
- Press Release Optimization and Release
- Site Map Construction and Submission
- Link Popularity Building
- Company Branding
- Google and Yahoo Local Advertising
- Craigslist and Web Classifieds Advertising Improvement
- Search Engine Analytics and Results Tracking
As you can see, search engine marketing is a category that encompasses SEO as well as all other forms of internet marketing.
Search Engine Marketing will expose your company to your target audience.
SEM will guarantee that your website is able to effectively scanned by search engines to extract relevant target terms that your target market is looking for. Internet users rarely click on search results past page one, which again outlines the importance of ethical and effective search marketing campaigns.
Full Monty’s innovative search engine marketing techniques will ensure your company achieves high rankings for not only major search terms, but smaller, “long tail” search terms as well. Our efforts will increase the amount of sales leads you see from your website exponentially. In fact, our average client sees anywhere from two to eight times as much business from us as they do from their Yellow Page advertising.
Campaigns to Fit Your Budget
Not only do we offer SEM services that we charge for on a monthly basis, but we also offer internet marketing services based on a percentage of the company growth. This revolutionary method of pricing search marketing is unparalleled in the industry. We’re so confident in our search engine marketing methods that we assume the risk. No other company in the industry is able to make this claim.